While listening the talk delivered by Clay Shirky at TED what stuck me was that the same phenomenon he is indicating in the open world also exists in Enterprises & businesses. People do have time on hand which when tapped effectively could prove a game changer for Enterprises especially in these tough times. So what is Cognitive surplus? Clay roughly estimates that there is around trillion hours a year spare time available with people in the world which could be used for community activity whether it be social or creative in nature. He explains how products are created in the open source world, the Wiki model, etc. So are companies doing anything about this? Yes, the leading organizations have recognized this fact and coded it in their DNA. For e.g. Google give close 20% time off to employees to work on pet projects and have shown that some of these projects have come out as new company products (ex. Google news). Watch this interesting video and share your views.
